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Work
Kundo Studio

MEOW

A retro-inspired brand and website for the MEOW token

Year
2024
Services
Website design · Branding · Visual identity · Development · Motion design
Black bomber jacket with MEOW’s white cat emblem and wordmark on the sleeve.
Overview of the MEOW brand guidelines showing the retro wordmark, logo construction and clearspace, iconography section, and colorful icon set, designed by Kundo Studio to define the playful visual identity for the MEOW crypto project.
Close-up of MEOW’s retro game-console interface with B and A buttons, green pixel display, and MEOW logo, designed by Kundo Studio to express the playful, nostalgic brand identity for the MEOW crypto website.
Grid of six neon cat-head icons in vibrant colors on a black background, part of the MEOW meme-token brand iconography designed by Kundo Studio to express its playful, retro crypto identity.
Stacked rows of neon badge-style icons in multiple colors, featuring MEOW cat, numbers, and web symbols, designed by Kundo Studio as part of the playful retro UI icon system for the MEOW crypto brand and website.
Row of six retro handheld-style MEOW screens with neon cat icons and “A Hyper-Fast Blockchain” messaging in different colors, showcasing Kundo Studio’s playful, nostalgic crypto brand identity and interactive website design for the MEOW token.
Retro console-style MEOW homepage screen with neon green cat logo in a 3D grid tunnel, designed by Kundo Studio to showcase the playful, interactive crypto brand and nostalgia-driven website experience.
Centered white MEOW cat-head logo on a black background, designed by Kundo Studio as the core playful icon for the MEOW crypto brand and retro-inspired website.

About

Kundo Studio started designing the brand identity and website for MEOW in February 2024. MEOW is the governance token of Zero, a sister company of the game Wilder World. The site is a retro-inspired experience with pixel textures, a console-like interface and playful motion. It was presented in a live online launch that drew more than 3,000 people, according to the MEOW team. Wilder World, from the same ecosystem, is in Early Access with updates through September 2026.

The challenge

Crypto projects often look alike. MEOW needed a brand and a website that stand apart and invite people to take part.

The solution

We built a retro experience around pixel textures, a console-like interface and playful motion, designing the brand identity and the interactive website. Nostalgia, interactivity and personality were meant to turn skeptics into participants. MEOW still uses this work today.

Testimonial

Working with Kundo’s team on MEOW has been an incredible experience. From the start, they brought not only creativity and technical skill, but also genuine care and flexibility through every twist the project took. Even when ideas evolved fast and feedback from the community kept pouring in, they stayed focused, responsive, and committed to making the site dope AF. The final result speaks for itself; we launched live in front of +3,000 people and the reaction was amazing. These guys are legit, and I’d work with them again in a heartbeat.

n3o

n3o

Founder at Zero Tech

Credits

Creative direction & design

Facundo Montanaro, Andrés Brigantti, Brian Palmieri, Mateo Zaragoza

Development

Emanuel Lorenzo

Motion

Franco Molina

Founder

n3o, Zero Tech